The Sentimental Sister
branding, photography, and copywriting
The Sentimental Sister transforms emotional clutter into meaningful keepsakes by offering a one-of-a-kind service: photographing cherished personal items and compiling them into beautifully designed memory books. Rooted in the idea that a thoughtfully captured image can preserve a memory just as powerfully as the object itself, the brand empowers clients to let go of physical items without losing the stories they hold.
The visual identity and brand storytelling reflect this emotional nuance—pairing warm tones, curated object photography, and inviting copy to create a sense of comfort, trust, and care. Patterns created from client item photos showcase the beauty in everyday objects, while high-end packaging and a refined presentation elevate the overall experience. The result is a brand that feels both personal and premium, aligning sentimentality with design-forward simplicity.
