Target Kids

photo art direction
A vibrant sampling of photography art directed for Target’s kids category, featuring bedroom setups, decor, and toys designed to spark imagination and reflect a child’s world. These images were created for use across Target.com, social media, and seasonal marketing, with a visual approach rooted in color, creativity, and authenticity. Scenes were styled to feel lived-in and full of personality, encouraging both kids and parents to dream up spaces that are playful yet practical. The art direction helped bring product stories to life in a way that inspired cross-category shopping, deepened engagement, and supported Target’s positioning as a go-to destination for all things kids.

Photographer: Wes Glenna | Stylist: Toby Rae