Accelerate to Zero

campaign creative direction
As the global push toward carbon neutrality by 2050 accelerates, the demand for reliable sustainability data continues to rise. S&P Global Sustainable1 positioned itself as a centralized source for sustainability intelligence, helping companies, governments, and individuals make informed decisions on their path to net zero. This campaign visualized the scale and urgency of that mission by anchoring all creative elements around the concept of “zero.” Striking imagery and footage highlighted areas of opportunity and risk across industries and geographies, reinforcing the idea that actionable progress begins with clear insight. The campaign elevated Sustainable1’s role as a trusted partner in a rapidly evolving environmental landscape.

Laura Fernaine Accelerate to Zero
Laura Fernaine Accelerate to Zero
Laura Fernaine Accelerate to Zero
Laura Fernaine Accelerate to Zero
Laura Fernaine Accelerate to Zero

Created as part of The 199, S&P Global’s in-house creative agency
Art Director: Yu Bando-Mooney
Copywriter: Steven Lombardi
Agency Partner: Dog & Pony Studios